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NASCAR transforms Sonoma wine country into race country
Three national racing series, fan experiences, and the Toyota/Save Mart 350 draw a major weekend crowd to Sonoma Raceway and wine country.
Event details
The Toyota/Save Mart 350 brings NASCAR’s top series to Sonoma Raceway’s technical road course, with support races, qualifying, fan areas, and camping filling three days against a backdrop of rolling vineyard hills unlike any other stop on the circuit, a setting that surprises first-time visitors expecting a typical oval. Support races throughout the weekend keep the track active well before the main event takes the green flag.
Families new to racing can use the road-course layout to their advantage, since multiple viewing areas around the track let children see cars navigate turns and elevation changes rather than watching a single straightaway pass by. Fan areas and driver appearances add easy breaks between races.
Raceway camping and regional hotels fill quickly, and traffic makes a nearby base genuinely valuable rather than a convenience. Reserve a Sonoma-area Stay in advance, pack ear protection for younger children sensitive to engine noise, and add Sonoma Plaza or bayfront recreation to the weekend before or after race day. It is wine country and race day working together rather than at odds, a pairing that rewards families willing to build a full weekend around both. Sonoma’s warm afternoons and cool evenings both call for layers packed alongside the earplugs.
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