David Ciccarelli, Chief Executive Officer

Management and Business Administration
Toronto, Canada

Expertise
Strategy, Product Development, Customer Experience
Education
Harvard Business School
  • 39 Countries visited
  • Lake Muskoka Favorite
  • Titanium Highest hotel status

If you want to go fast, go alone. If you want to go far, go together.

Highlights

  • Member of the Muskoka Lakes Association.
  • Walked 400kms and finished the Camino de Santiago three times.
  • Lived in London, San Francisco, New York and Sydney.

Expertise

My story began in Thunder Bay, a place where the forest met the lake and looked onto the Sleeping Giant. Here, my love for the outdoors was kindled. Growing up in northern Canada allowed for plenty of time outside, swimming, rafting, mountain biking and even cliff jumping. In the winter, my friends and I skated, went skiing, and heated up by campfires or a sauna. From a young age, I learned some of life’s most essential lessons such as being prepared, situational awareness and navigation and orienteering skills. My childhood was marked by summers spent at various camps, where I achieved the Eagle Award. I also honed my leadership skills at the Ontario Pioneer Camps in Huntsville. These experiences weren’t just about fun and games; they were where I discovered my potential to lead and inspire others. The leadership training I received at the Ontario Pioneer Camps was transformative. Here, I learned the true essence of being a leader: to serve, guide, and inspire.

As a camp counselor, I had the privilege of shaping young minds. Those years were about more than just teaching camping skills; they were an opportunity to pass on the values ​​of teamwork, respect for nature, and the joy of discovery. My passion for the outdoors continued to grow. I traveled the world, drawn to the beauty of lakes, oceans, valleys, and mountains. With each journey, my love for adventure deepened. Earning my boating license led me to many summers spent navigating Lake Muskoka. Navigating Lake Muskoka was not just about steering through the waters but mastering my fears and embracing the unknown. Father-Daughter Bonding: Hiking the Camino de Santiago One of my most cherished adventures was hiking the Camino de Santiago with my daughter.

This 400 km trek was a physical journey and a religious pilgrimage that brought us closer than ever. Walking 20-30 kilometers daily with nothing but a backpack, shoes, and hiking poles was a challenge that tested our limits. But the memories we made are etched in my heart forever. Becoming an outdoorsman wasn’t just a hobby but a calling to found Lake. I realize how nature has molded me. Reflecting on my adventures, I am filled with a sense of accomplishment and a thirst for more. These experiences have been about reaching destinations and the journey itself. As I look to the future, I am excited for the new adventures that await. The path ahead is uncharted, but one thing is sure: the journey is far from over.

Education

I attended Harvard Business School and completed the Owner President Management Program from 2019 to 2022. This program, delivered in three units over 24 months across three calendar years, was a transformative learning experience. It prepared me, as a CEO, to elevate both my company and my leadership expertise to new heights. Back in 2017, I completed the QuantumShift Program at Ivey Business School at Western University. QuantumShift was a unique challenge, bringing together forty of Canada’s most promising entrepreneurs. It pushed me to enhance my leadership style, inspire my business partners, and seize maximum growth opportunities. This program was designed for CEOs like me, whose businesses have moved beyond the startup phase and are poised to scale up significantly.

Recent posts

Luxury Motor Boats: A Guide to Opulence on the Water

Who wouldn’t want to set sail on a boat that’s synonymous with comfort and elegance? Luxury motor boats are defined not just by their price tag, but by their top-tier amenities, design, and performance. Think of these boats as floating mansions; they typically offer spacious accommodations, high-end materials, and bespoke features. Performance-wise, these boats are…

RV Campgrounds on a Lake: Discover Waterside Havens

Imagine waking up to the gentle sound of waves lapping against the shore, the salty ocean breeze whispering through your window, and the soft sand just a few steps away from your bed. RV campgrounds on a lake offer the perfect blend of nature’s tranquility and the comfort of your home on wheels. From the…

Long Term RV Rental Guide: Costs, Benefits & Insider Tips

Securing Your Extended RV Adventure Ever wondered about taking your living space on the road for a while? Long term RV rental is just like setting up a home that moves with you. Let’s lay out how it’s typically done. RV Rental Periods: What You’ll Get: Remember, RV rentals don’t work quite like car leases.…

Tour Guide Storytelling Techniques: Mastering the Art of Engagement

Imagine stepping into the world of a traveler, brimming with enthusiasm for the unknown. The role you play as a tour guide isn’t just about leading the way; it’s about weaving a narrative that turns sites into stories, making the unfamiliar become unforgettable. Tour guide storytelling isn’t just listing landmarks; it’s about infusing the journey…

How to Start a Tour Operator Business: An Entrepreneur’s Guide

Looking for how to start a tour operator business? Venturing into the world of travel as a tour operator is an exciting journey filled with opportunities to share your passion for adventure and culture. Starting your own tour company might seem intimidating at first, but with a structured approach, you can navigate the roadmap to…

Tour Guiding Essentials: Tips for the Perfect Tour Experience

Embarking on a career as a tour guide often stems from a deep-seated love for culture or a particular destination. Your tour guiding role goes beyond mere presentation; you become the conduit through which visitors connect with a place, potentially shaping a transformative journey with your enthusiasm and knowledge. While expertise in every esoteric topic…

How to Make Tour Packages: Your Step-by-Step Guide

In today’s digital world, mastering how to make tour packages has become fundamental for tour operators seeking to grow their business. Recognizing the shift towards online bookings, offering an array of compelling tour packages enables potential guests to weigh their options effortlessly, seeking out the best experiences that align with their interests and budget. Tour…

Tour Guide Jokes: Hilarious Quips to Keep Travelers Chuckling

Laughter isn’t just good medicine; it’s the universal currency of connection. Picture this: you’re a tour guide, and your group is hanging onto every word, not because they have to, but because they’re eagerly anticipating the next chuckle. Well-timed tour guide jokes can turn a mundane fact into a memorable moment, creating an experience that…

How to Reduce Last Minute Cancellations: Proven Strategies to Keep Your Schedule Full

In the ever-shifting landscape of tourism, encountering cancellations is a common hurdle. Have you ever wondered how to reduce last minute cancellations? Crafting a dynamic approach, tailored to your unique business needs, fortifies you against the financial impact of no-shows while maintaining customer satisfaction. Striking the balance between flexibility and firmness in your cancellation terms…

Ice Fishing Gear Checklist: What You Need for Your Winter Adventure

Ice Fishing Rods and Reels Having the right ice fishing gear can make all the difference. Let’s dive into the pivotal choices of rods and reels to elevate your ice fishing experience. Understanding the Basics You’re going to want a setup that’s designed specifically for ice fishing. Ice fishing rods are shorter. The reels are…

Family Weekend Getaways: Unforgettable Spots for Quality Time

Choosing the Perfect Family Getaway Destination Thinking of upcoming family weekend getaways? Whether you’ve got toddlers or teens, or a mix of both, snagging that ideal family getaway takes a bit of forethought. Let’s make sure your weekend is more fun than fuss! Wondering where to head? Consider tailoring the trip to your family’s interests:…

Tourism Marketing Strategy: Boosting Your Destination’s Appeal in 2024

In the dynamic realm of travel and tourism, leaving your marketing efforts to chance is akin to setting sail without a compass. It is crucial to understand the pulse of the market, from shifting trends and algorithm changes to staff turnover and technological advancements. Without a strategic framework, you could squander valuable resources, lag behind…