SOAR NWA

Benton County Fairgrounds, 7640 Southwest Regional Airport Boulevard, Bentonville, AR 72712, Arkansas, United States
Ticket price
$17.35 advance adult admission
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Balloon glows lift two Bentonville summer evenings

Hot-air balloon glows, tethered rides, music, helicopter rides, vendors, and family attractions draw more than eleven thousand visitors across two festive evenings.

Start date
14 August, 2026 5:00 PM
End date
15 August, 2026 10:00 PM

Event details

Glowing hot-air balloons light up two evenings at the Benton County Fairgrounds during SOAR NWA, alongside tethered rides, helicopter flights, live music, food, a children’s area, and a car exhibit. The event supports employment opportunities for adults with disabilities, giving the celebration a purpose beyond the spectacle itself.

With more than 11,000 attendees in a typical year, arriving early secures both parking and a clear view of the evening balloon glow, an unforgettable sight for children seeing illuminated balloons for the first time against a darkening sky. Tethered rides offer a gentler introduction to ballooning for younger visitors not ready for full flight.

Advance adult admission runs $17.35, so purchasing tickets ahead of arrival saves time at the gate on either evening. A Bentonville Stay opens the door to Crystal Bridges, mountain-bike trails, Beaver Lake, and the area’s broader dining scene during the day, rounding out an evening event into a fuller family visit. Plan for cooling evening temperatures once the sun sets and the balloons begin to glow, and bring a blanket for the fairgrounds lawn so younger children have a comfortable place to sit and watch.

Event Type and Audience

Festival All Ages
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