Town of Shenandoah Memorial Festival Parade

The Town of Shenandoah Memorial Festival Parade anchors a long-running community celebration in Shenandoah, Virginia. You watch the procession move through the main streets along Route 340 and Maryland Avenue, with the Blue Ridge in view and the South Fork of the Shenandoah River close by. Expect a classic small-town street scene as families line the sidewalks to wave flags and cheer.

The parade caps a two-day festival focused on local heritage and recognition of service members. You will see a rotating mix of participants that often includes the Shenandoah VFW, Boy Scout Troop 8, Shenandoah Volunteer Fire Co. 70, military units, civic groups, and antique tractors. If you arrive earlier, you can make a full day of it with the artisan and craft show at KVK Precision Specialties, plus the children’s parade at Shenandoah Landing and River Park.

The weekend keeps a consistent rhythm: Friday evening brings live bluegrass at the carnival grounds and a classic car cruise-in on First Street. Saturday morning features a Memorial Service at VFW Post 8613, led by the mayor. The main parade steps off at 4:00 PM, with grand marshals often drawn from local veterans, then the evening returns to the carnival grounds for food, games, steamed shrimp, and home-baked goods.

Plan to arrive downtown about 45 minutes early to claim a good viewing spot; main roads close shortly before start time, so use side-street parking and expect a short walk. Bring sun protection and a folding chair; sidewalks are flat and workable for strollers and wheelchairs. The parade is free and public, leashed pets are generally welcome (keep noise in mind), and light rain usually does not stop the route; check town social media for weather updates. For convenient access, stay in Shenandoah or the Page Valley, with river cabins or park-adjacent rentals available, including options you can book through Lake.com.